Preference Blondissimes 01 Lightest Natural Blonde Hair Dye
RECOMMENDED FOR YOU
RECOMMENDED FOR YOU
Product Information
Recital has been improved and become Preference. Still the same sophisticated colour with perfect grey coverage, but with a new shine enhancing conditioner.
Benefit
FADE-RESISTANT COLOUR TECHNOLOGY.
An innovation from the L'Oreal laboratories, Preference Patented Fade-Resistant Colourants, ensures a colour that doesn't fade and a superior shine. The colour stays truly beautiful, shinier, for longer. No dullness. No flatness.
NEW SHINE ENHANCING CONDITIONER.
A new multi-application shine enhancing conditioner (up to 5 luxurious applications), to help keep in first-day colour radiance and shine. With rich conditioners and a UV Filter, it leaves your hair radiant and protects it from getting dry.
Superior Colouring Experience.
A colour gel technology with a luxurious scent that doesn't drip. Professional quality gloves which fit your hands.
The result depends on your natural hair colour.
Warning or Restrictions
We advise, and it is stated on the product instructions, everyone should perform a strand test before dyeing their hair, even if they have used the product before, as that ensures they will achieve the right result
Product Specification
1242505 - Colourant Gel: Oleicacid, Aqua / Water, Cocamide MIPA, Octyldodecanol, Benzyl Alcohol, Alcohol Denat., Ethanolamine, Ammonium Hydroxide, Oleth-30, Hexadimethrine Chloride, 2,4-Diaminophenoxyethanol HCL, Mea-Laureth Sulfate, Hydroxypropyl Bis(N-Hydroxyethyl-p-Phenylenediamine) HCL, Ammonium Thiolactate, p-Phenylenediamine, Resorcinol, EDTA, Erythorbic Acid, Parfum / Fragrance. (F.I.L. C234458/1) 1171216 - Developer Cream: Aqua / Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Salicylate, Trideceth-2 Carboxamide MEA, Phosphoric Acid, Ceteareth-25, Tetrasodium Etidronate, Tetrasodium Pyrophosphate, Glycerin. (F.I.L. C202319/2) 1217043 A - Shine Protect Conditioner: Aqua / Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Cera / Candelilla Wax, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Tocopheryl Acetate, Sodium PCA, Phenoxyethanol, Ethylhexyl Salicylate, Trideceth-6, Chlorhexidine Digluconate, Limonene, Camelina Sativa Seed Oil, Linalool, Benzyl Alcohol, Benzyl Benzoate, Geraniol, Cetrimonium Chloride, Citronellol, Hexyl Cinnamal, Amyl Cinnamal, Parfum / Fragrance. (F.I.L. C232981/1) 1200281 - Precious Oil: PPG-5-Ceteth-20, Helianthus Annuus Seed Oil / Sunflower Seed Oil, Parfum / Fragrance, Cocos Nucifera Oil / Coconut Oil, Tocopherol, Camellia Oleifera Seed Oil. (F.I.L. C234136/1)
Product code: 62372
Product Uses
STEP 1 – BEFORE COLOURING:
Remember to be colour safe and always do your patch test 48 hours before use, even if you have already used colouring products before.
Please follow the instruction leaflet and read the safety information.
STEP 2 – PREP:
Cover your shoulders with a towel and put on the gloves. Open the colouring bottle and pour it entirely into the developer bottle. Close with the applicator tip and shake it to obtain a completely even mixture. Twist off the applicator tip immediately to avoid bursting and damage from the product over flowing.
STEP 3 – APPLY COLOUR:
Part your hair into small, even sections and apply the colour. Refer to instructions for development time. Apply conditioner and then rinse thoroughly.
Delivery (United Kingdom)
RAPID PICK UP IN-STORE FROM 30 MINUTES
Order online and collect from 30 minutes if your items are in stock in your chosen store
Cost: Free
Quick Pick Up In-Store is Logistics Lite
meaning when you pick up instore you are helping us to reduce our emissions by reducing the number of deliveries we have to make to our customers across our logistics network
RAPID HOME DELIVERY WITH 
Once your order is confirmed you may be able to arrange for your order to be delivered to your door
Cost: From £5.40 (excl.VAT)
NEXT DAY ORDER & COLLECT
Order before 5pm Monday - Friday (4.30pm in Northern Ireland) and collect next day in-store
Cost: From Free
NEXT DAY DELIVERY
Order before 8pm Monday - Friday for next day delivery. Orders placed between 8pm Friday and 8pm Monday will arrive on Tuesday
Cost: £4.90
ORDER & COLLECT
Order before 8pm and collect in-store in 3 - 4 working days
Cost: From Free
STANDARD DELIVERY
Order before 8pm - For delivery arriving in 3 - 4 working days
Cost: From Free
MARKETPLACE DELIVERY
Superdrug Marketplace sellers ship directly to customers, items are usually delivered within 3 - 5 working days.
For more information see our delivery information hub or view our returns policy.